We have said it many times and written it here just as often: all magicians need to subscribe to Alan Watson’s weekly newsletter Magic New Zealand® here. It is truly essential reading for anyone interested in magic. Mr. Watson gives us an update on Inside Magic’s most read article of last week.
Magician v. Clown
Regarding (Cornflake the Clown) Justin Lane and his magic clone Magic Matt for making false and misleading claims on awards for publicity purposes.
The New Zealand Commerce Commission has concluded its investigation into this matter and has issued Cornflakes Magic World (Justin Lane) with a Compliance Advice Letter.
A Compliance Advice Letter informs the trader that the New Zealand Commerce Commission has received complaints, outlines the details of the complaint and informs the trader that the Commission is of
the opinion that they are at risk of breaching the Fair Trading Act 1986.
Justin has now complied with the Commerce Commissions requests and removed from all his websites, social media and promotional material items that were of concern and he also has apologised.
If you have similar problems with dishonest and misleading advertising by performers in your area or country then it is worthwhile looking at what legal channels you can pursue to have these false or misleading advertising claims removed.