Tag: Paw Lawton

InsideMagic Questions for the Editor

Sea Monkey Ad
Sea Monkey Ad

From time to time, InsideMagic.com takes questions from real and made-up readers.  As our readership dips, there are more of the latter than the former.  However, the following are real questions either made-up or stolen from other sites but answered here.

Q: What is the best card force?

A: There are several card forces we previously used but after attending a seminar on a beach in the Los Angeles area, we abandoned the whole concept of forcing someone to do anything against their will.  As the seminar leader, GJERi (pronounced “Gej Erry”) said over our single meal for the full four-day session, “we, us, should respect the force in all of us, always.” He didn’t say that applied to forcing a card on a volunteer from an audience, but we weren’t sure exactly because the one meal we got was made up of naturally sourced Oreo cookies and sea water.

Consequently, we do not use forces in our card magic now.  We use an equivoque, “Do you want to see a card trick or a non-card trick?”  If they say a card trick, we say, “oh, do you want to see a card trick where magic seems to happen or where you just take a card and we all see the card and make comments about your free choice?” If they insist on a magic card trick, we continue the equivoque and say, “Hey, how about a card trick that doesn’t use cards?” Eventually, by our use of the equivoque, we can convince them to see a rope trick like The Professor’s Nightmare.

We asked GJERi about the use of equivoque since that seems to be forcing in some manner but he didn’t answer our email.  We were going to send him another email but realized that would be trying to force him to do something – like not ghosting us even though we spent $1,125 dollars to sit on a beach, get sunburned and experience an incredibly dangerous sugar high by binging on Oreo cookies and drinking saltwater for our only meal.

When or if he replies, we will update our answer.

 

Q: Why did InsideMagic.Com stop selling Sea Monkeys?

A:  You likely were reading some of our really old versions of InsideMagic.  As loyal readers know, Inside Magic began long-ago, before the internet but after the commercial moveable type printing machine.  The older, printed versions of this essential magic news source had advertisements on the back two pages and a full back cover with ads.

We offered:

  • X-Ray Glasses
  • Whoopie Cushions (four sizes)
  • Squirting Flowers
  • Ant Farms, Ant Industrial Buildings, and Ant Unemployment Offices
  • Submarines powered by baking soda and vinegar
  • Glass balls to put in your nostril and appear to have a snot bubble
  • Defanged Rattlesnakes
  • Fanged Rattlesnakes (appropriately marked with warnings because of the lawsuit)
  • Questionable Jello Molds

And, of course, Sea Monkeys.

In 1978 there was a worldwide shortage of Sea Monkeys due to the illegal collusion of Sea Monkey producers keeping the monkeys off the market for higher prices.

The only Sea Monkeys you could source were either pieces of carrot shaped like a Sea Monkey or dead Sea Monkeys.  Neither were selling even with our sales pitch that “You could eat both in tough times.”

In 1982, the Global Sea Monkey Monopoly was broken up by the United Nations and a strong decision from the world court at the Hague.  Unfortunately, the ruling meant that the market was now flooded with Sea Monkeys.  Some were aged and infirm.  These GrandPa Sea Monkeys wouldn’t move quickly in buyers’ aquariums but would just sit on rocks and watch the fish.  Worse than the GrandPa Sea Monkeys were the unruly Teen Sea Monkeys who played pranks on the GrandPa Sea Monkeys – some went so far as to use our smallest sized Whoopie Cushion.  The Whoopie Cushion startled the oldsters something terrible.

Then came the internet and we decided to move away from selling Sea Monkeys into investing in a Sea Monkey Dating App – Monkey Sea / Monkey Do.  This was popular for a year or two until most of the users turned out to be GrandPa Sea Monkeys looking for Teen Sea Monkeys and it was shut down by several governmental agencies.

Q: Can magicians really read mimes?

A:  Yes, magicians have developed skills in observation and reading of body language.  No mime stands a chance with a good magician.  Whether they are miming being trapped in a glass booth or walking against the wind, a magician can tell exactly what they are trying to convey.  We assume that is the question you were asking unless “mimes” was a typo.

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Letters to the Magic Editor

Book of Kells Inspired Magic Illustration.jpgWhen in the course of human events (magic related), it becomes necessary by regulation or law to respond to readers and or correct mistakes in content, Inside Magic will provide its Letters to the Editor service to our dear reader.

To The Editor:

Do you call it a “silk” or a “handkerchief” or something else?

Editor Responds:

Good question.

Magician’s often display a piece of cloth made of silk or some synthetic blend.  The wave it before the audience and sometimes need to identify it for some reason.  This is whence the “silk” versus “handkerchief” debate arises.  We have performed exhaustive research into the topic and some of our long-time readers will no doubt recall our six-volume set on the topic, Silks, Hanks or Cloth: A Complete History published through Magic Text, our failed (we are not afraid to admit it) hard-bound publishing division in 1998.

We didn’t see this whole internet thing taking off and never thought a book could be made available in electronic format.  We were confused at the time by the onrush of so many alternatives for information distribution so we figured we’d take the safe path and publish our books the old-fashioned way; in leather-bound, handmade tomes illustrated in the same style as the Book of Kells.  The shipping cost was very high – the set weighed some weight in British “stones” or metric or something.

The other thing that hurt sales was the threatened injunction from Tom Hanks – who is a nice guy but has aggressive lawyers – to stop the publication for fear that folks would assume erroneously that we were using his name to indicate some kind of connection to or endorsement by the then Academy Award® winning actor.  That was not our purpose – of course.

In fact the first book of the six-book set specifically pointed out how “Hanks” should not be used as a term because it could be confused with a person or even an actor.

For our other books, Magic Wand Handling: Safety and Security (a three-volume set with illustration set by a comic book writer from Tokyo) did very well but couldn’t make up for the losses we suffered with the first set.  Magic Text went out of business in 1990 and we were despondent – the two are not related.  We tend to be despondent and so this was just more of the normal but now with a reason to be despondent.

We had to lay-off twelve Irish illustrators and one Japanese comic book illustrator.

They all took it well – or so we thought – until they all filed wrongful termination claims against us.  While we were despondent to be sued, we were so impressed by the beautiful way they illustrated their claims, that our souls were lifted as we settled for a confidential amount.

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Guest Magic Essay: Paw Lawton

Inside Magic Image of Wonderful Poster Promoting Harry Houdini's Incredible Milk Can Escape - Failure Means a Drowning DeathPaw Lawton has been associated with Inside Magic since we started.  A former assistant to our father and advance man for circuses, carnivals and a few magic shows, he knows his stuff.  His take on the stuff he knows is often jaundiced and embittered by years of seeing the shady side of our magical arts.  Ironically (or fittingly) he actually recorded the song “Shady Side of Our Magical Arts” and was involved in lengthy litigation with the songwriter of “Sunny Side of the Street.”  He ultimately lost but as he noted, “you can’t win if you don’t play.”  Such is the philosophy of Paw.  We asked him to pen a short essay on the current state of our art.  That essay, edited to remove libelous and offensive sections, follows.

There is no magic now that is not the best ever.  The Internet has demolished the traditional magic store and replaced it with email touting (like a real tout would do) “The Best Trick” or “The Most Amazing Illusion Ever!” If the ads don’t come with those titles, we get testimonials from people we don’t know (or know too well) saying, “I was fooled so badly, I bought three of _____!” “This trick had me from the start.  I had to buy it just to learn how it works!” “This is the illusion I carry with me at all times!”

I haven’t seen a trick I had to carry at all times since my Color Changing Knives.  That’s it.  I can use the knives as knives so that makes them something I would want to carry.  I don’t even carry cards with me.  Does my impromptu audience care?  No, not one of them has asked me to show something else with props I should be carrying.  It makes sense that I would have a knife with me and because I am a magician, it makes sense I could do something magical with the knife.  I can make it change color and then change back and hand it to my spectator to see if he can open it.  He can’t.  I can, end of story.

I have been in the business long enough to know that advertising is a different animal than talking or writing or drawing.  You have to create the need.  Fill the need.  Move on.  You move on because 8 out of 10 times, the need you created wasn’t there to begin with, didn’t need filling and the thing you sold couldn’t fill it – or would break the second it was used.

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Ask Alexander Magic Questions for Free!

Inside Magic Image of Ask Alexander LogoGreat News from the folks at The Conjuring Arts Research Center.   Ask Alexander, their incredible search engine / database is now free to use.

Their newest iteration is the Alex 3.0 and allows users to search and browse for free.

Visit the Ask Alexander page, type in your question or terms, and presto, Alexander delivers the images of the journals or sources containing your terms.

It is fast and very helpful.  You will need to login if you want to see the responsive pages — assuming the sources are available at your subscription level.

The Ask Alexander team inform Inside Magic that users can “test drive” the system for free.  “Though this subscription level is smaller than our Bronze, Silver, and Gold subscriptions (Gold now has over 1,000,000 pages!), it still contains a lot of great material. This free account even supports all of Alex’s features like collection building, instant translation and adding notes, just to name a few.”

Inside Magic intends to release its long-anticipated Ask Paw Lawton page in the coming weeks.  It has been in beta testing since 1997 but is almost ready for launch.  Unlike Ask Alexander, the Ask Paw Lawton service provides the instant recollections of our sainted father, Li’l Tom Hardy’s Road Chief on almost any topic you can name.  The answers are not nearly as accurate or complete as Ask Alexander and currently many of the responses are not truly safe for work or polite audiences (we’re working on that) but it should be a major step forward.

Until Ask Paw Lawton launches, though, we suggest you take advantage of Ask Alexander.  As Paw Lawton once said, “You can’t beat free, but you can beat cheap.”